Not So Fast on eMarketer’s Snapchat Prediction

Leading forecasting firm, eMarketer, just predicted that Snapchat would reach $1 billion in global advertising sales in 2017. These numbers would wallop the 366.7 million the messaging service is predicted to bring in this year. Kenneth Wisnefski, CEO and Founder of leading digital marketing agency WebiMax, urges caution when it comes to these lofty expectations. Wisnefski […]

September 8, 2016
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