Why Mobile Marketing #Advertising Spend Is Increasing
By Sophorn Chhay The stats are in: By 2019, mobile ad spending will account for a whopping 72 percent of all digital ad cost in the United...
Andre Bourque is a contributing writer for Benzinga with a column focused on AI trends, news, and opinions. He is an AI-fluent fractional CMO with a focus on AI tools and business processes. His background is in software product management spanning aerospace, Intel Corporation, Sun/Oracle, to start-ups. He is a certified SCRUM master, certified SCRUM product owner, and holds an MBA in IT marketing. He is currently in post-graduate studies for AI and machine learning at the University of Texas, Austin. His passion for mental health led him to found Ketamine Marketing Pros, a digital marketing agency serving ketamine clinics. His work has been published in Forbes, Entrepreneur, CIO.com, Computerworld, and other prestigious outlets. He can be contacted on LinkedIn.
By Sophorn Chhay The stats are in: By 2019, mobile ad spending will account for a whopping 72 percent of all digital ad cost in the United...
By Dr. Rahul Razdan The effective use of social media, as well as access to Big Data, should not be – it shall no longer be – the exclusive...
VentureBeat (VB) Insight, the leading research firm dedicated to marketing and mobile technology, today announced the complete findings of...
Accenture Digital recently asked digital-first firms (B2B organizations with more than $500M in revenue with 21%< of it received online)...

Andre Bourque (@SocialMktgFella) is an expert in brand strategy, product development, and inbound marketing, with a diverse professional background encompassing technology product management, project management, and marketing across various industries. His experience spans B2B and B2C software, technology hardware, in-flight entertainment systems, and the cannabis and psychedelic therapy sectors.
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In-flight entertainment (IFE) has been a significant aspect of air travel since the 1960s. Despite the progress in IFE systems, the industry faced significant...