4 Reasons Executives Avoid #SocialMedia (and 3 Ways for Them to Embrace It)

Few things have the power to be both the potential joy and bane of a CEO’s existence like social media. As we’ve seen, a single tweet can cause share prices to plummet, while a genuinely empathetic YouTube apology has become a strategic element of saving face in the midst of a PR nightmare. With nearly […]

February 2, 2016
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