Why Mobile Marketing #Advertising Spend Is Increasing
December 22, 2015
By Sophorn Chhay The stats are in: By 2019, mobile ad spending will account for a whopping 72 percent of all digital ad cost in the United...
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Year: 2015
67 Articles
Democratizing Data and #SocialMedia: Mass Meets Class
December 21, 2015
By Dr. Rahul Razdan The effective use of social media, as well as access to Big Data, should not be – it shall no longer be – the exclusive...
VentureBeat Insight Study Shows Personalized Emails Improve Clicks
December 17, 2015
VentureBeat (VB) Insight, the leading research firm dedicated to marketing and mobile technology, today announced the complete findings of...
How B2B Orgs Can Optimize UX in 2016 to Drive Revenue
December 17, 2015
Accenture Digital recently asked digital-first firms (B2B organizations with more than $500M in revenue with 21%< of it received online)...
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Andre F Bourque
Andre Bourque (@SocialMktgFella) is an expert in brand strategy, product development, and inbound marketing, with a diverse professional background encompassing technology product management, project management, and marketing across various industries. His experience spans B2B and B2C software, technology hardware, in-flight entertainment systems, and the cannabis and psychedelic therapy sectors.
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6 Ways In Flight Entertainment Systems Are Rising to Meet Modern Traveler Expectations
In-flight entertainment (IFE) has been a significant aspect of air travel since the 1960s. Despite the progress in IFE systems, the industry faced significant...
